TheSkiathos Guide

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The season, month by month

The year you actually work, with the real numbers next to it.

The four figures that decide the year

6 Months of trade, six to get ready
26°C August sea, warmest of the year
24°C September sea, warmer than June
3 Rain days in August, and three in September

The whole page in five bullets

  • Six months of trade, six to get ready. November to March is the only stretch with time in it. Nothing on any list gets done after 1 May.
  • The sea lags the air by about two months. October at 21°C is warmer than May at 18°C. September at 24°C is warmer than June at 22°C.
  • August is the busiest and priciest stretch of the year. Launch nothing in it. No new menu, no new supplier, no new till.
  • What slips in August is read in September. A review is written days or weeks after the meal, and it is still there next April.
  • September is the month this island under-sells. Warmer sea than June, smaller crowd, and the same 3 rain days as August.

Twenty seconds. The month-by-month cards are further down.

The shape of the year

Four stretches, and they behave completely differently. The easiest mistake is a good job done in the wrong one.

Sea temperature on Skiathos, month by month January 14 degrees, February 13 degrees, March 13 degrees, April 14 degrees, May 18 degrees, June 22 degrees, July 25 degrees, August 26 degrees, September 24 degrees, October 21 degrees, November 18 degrees, December 15 degrees. The sea is warmest in August and is still warmer in October than it is in May. 14 J 13 F 13 M 14 A 18 M 22 J 25 J 26 A 24 S 21 O 18 N 15 D
Sea temperature, degrees Celsius, by month. August is the peak. October at 21 is still warmer than May at 18, and that is the whole shoulder-season argument.

Visitors and prices, month by month

The two things the weather figures do not tell you. The sea is on the chart above, and all five averages are on every month card below.

MonthVisitorsPrices
JanuaryEmptyCheapest tier
FebruaryEmptyCheapest accommodation of the year
MarchEmptyCheapest tier
AprilVery quiet, island waking upLow, strong value
MayQuiet to moderateModerate, good value
JuneModerate to busyRising, still below peak
JulyBusyHigh
AugustBusiest of the yearPeak of peak
SeptemberBusy early, quieter lateHigh early, falling late
OctoberQuiet, closing downLow, strong value
NovemberEmptyCheapest tier
DecemberEmptyCheapest flights, early December

Month by month

The numbers, what the island is doing, and the two or three things worth doing that month. Day is the average high, night the average low, sea the surface temperature, rain is days with rain rather than millimetres, and sun is hours of sunshine a day.

Every card shows the same five averages, and nothing here costs money

01 · Out of season

January

  • Day 10°C
  • Night 3°C
  • Sea 14°C
  • Rain 9d
  • Sun 4h

Resort infrastructure is shut. Town supermarkets, kafenia and a handful of tavernas serve the roughly 5,000 people who live here through the winter. The cheapest flights and rooms of the year.

  • Type your menu out as words. A photograph of a menu cannot be read by a search engine or an assistant.
  • Claim your Google listing, then put your real closing and opening dates on it.
  • Answer every review from last season that never got a reply.
02 · Out of season

February

  • Day 12°C
  • Night 3°C
  • Sea 13°C
  • Rain 9d
  • Sun 5h

The coldest sea of the year and the cheapest rooms of the year. Shops open for a few hours in the late afternoon. Carnival season builds toward Clean Monday.

  • Fix your name. One spelling, same word order, on Google, Facebook, Tripadvisor and your own site.
  • Write your own description. Three or four plain sentences, the same text on every profile.
  • Decide your opening date now, not in April. It goes everywhere your name appears.
03 · Out of season

March

  • Day 14°C
  • Night 5°C
  • Sea 13°C
  • Rain 9d
  • Sun 6h

Still out of season, but the island starts moving. Wildflowers, green hillsides and good walking temperatures. 25 March is a national holiday and the feast of the Evangelistria monastery.

  • Take photographs while the hills are green. Daylight, a phone, ten shots, including the outside of the building so people can find the door.
  • Line up staff and suppliers before everyone else is asking.
  • Put a price on anything a customer can be surprised by. Bread and olives, sunbeds, water.
04 · Waking up

April

  • Day 18°C
  • Night 8°C
  • Sea 14°C
  • Rain 9d
  • Sun 8h

Hotels start reopening through the month, partially. Greek Easter, whenever it falls, is the practical trigger for the season. Rainfall drops sharply from March. 23 April is the feast of Saint George, with horse races.

  • Open in stages, and say which stage you are at. Half the island still reads as open in January.
  • Train on a small crowd. This is the last month where a mistake costs you almost nothing.
  • Make your shoulder-season offer now, so it is live before May starts.
05 · Shoulder

May

  • Day 23°C
  • Night 12°C
  • Sea 18°C
  • Rain 8d
  • Sun 10h

The bus season opens on 1 May, every 30 minutes, and tightens through the month. Most hotels and tavernas are open by mid-month. Ten hours of sun a day and the pine forest at its greenest. The sea at 18°C is swimmable, not warm.

  • Sell the land, not the sea. Walking, the forest and the light are what May actually has.
  • Try the new dish, the new price or the new booking method here, while the room is half full.
  • Ask the quiet visitors for a review. They write longer ones, and they have the time.
06 · High season

June

  • Day 28°C
  • Night 16°C
  • Sea 22°C
  • Rain 5d
  • Sun 11h

Everything open, nothing yet rammed. Charter routes at full stretch and the bus down to every 15 minutes by late June. Prices climb through the month and the meltemi season begins.

  • Last month to change anything. From July you are running the business, not building it.
  • Agree the August rota while your staff still have a choice about it.
  • Watch the wind. The summer meltemi is northerly, so it moves your customers from one coast to the other.
07 · Peak

July

  • Day 30°C
  • Night 18°C
  • Sea 25°C
  • Rain 4d
  • Sun 13h

The driest month of the year, 19mm across four days. Every taverna and beach bar open, buses every 15 minutes from about 07:00 to midnight, and the Bourtzi summer programme running. The bus is standing room from about 5pm.

  • Protect the quality now. Slow to bring the bill in July is a review in August.
  • Use the two hours nobody uses. Beach trade peaks in the early afternoon and falls away from about 17:00, when everyone gets on the same bus.
  • Keep answering reviews inside the week, even at full stretch.
08 · Peak, busiest of the year

August

  • Day 29°C
  • Night 18°C
  • Sea 26°C
  • Rain 3d
  • Sun 11h

The warmest sea of the year and the worst crowds. Every venue on the island is open, at maximum. The fortnight before 15 August is the single busiest and priciest stretch of the Skiathos year, because Dekapentavgoustos puts mass Greek demand on top of charter demand. Ferries and rooms sell out months ahead.

  • Launch nothing. No new menu, no new supplier, no new till. August has no spare capacity for a thing that might not work.
  • Staff for the worst hour of the worst day, not for the average.
  • Say the price before anyone sits down. A surprise on the bill in August is the review you read in September.
09 · High season

September

  • Day 26°C
  • Night 15°C
  • Sea 24°C
  • Rain 3d
  • Sun 9h

The sea is still 24°C after a summer of heating, which is warmer than June. Crowds drop sharply after the first week and prices fall with them. Only three rainy days. Everything stays open, thinning from late in the month. 7 September is the Katsonia commemoration.

  • Sell September as the warm month, and say the number. People assume the sea cools when the schools go back.
  • Ask your best customers of the summer for a review while they can still remember the meal.
  • Read the August reviews and fix one thing before the month ends.
10 · Closing down

October

  • Day 21°C
  • Night 12°C
  • Sea 21°C
  • Rain 7d
  • Sun 6h

A month of two halves. The sea is still 21°C, warmer than May, and it is among the cheapest package months. But rainfall doubles from September, the bus drops to every 30 minutes from 3 October, most resort businesses close in the first half, and charter flights end during the month.

  • Publish your closing date. What is open in October is a lottery, so being the one that says so plainly is worth trade.
  • Ask for reviews in your last trading week, not after you shut.
  • Write down what went wrong this year while you can still remember it.
11 · Out of season

November

  • Day 16°C
  • Night 8°C
  • Sea 18°C
  • Rain 10d
  • Sun 5h

Out of season, domestic flights only, ten rainy days. 21 November is Panagia Eikonistria, the patron saint, and the biggest genuinely local festival of the year. The sea is still 18°C, the same as May.

  • Start the winter list now. Menu, photographs, dates, reviews, one spelling of your name.
  • Put next year's opening date on every profile you own, before you forget.
  • The local festival is local trade. Almost no visitor sees it, and your neighbours do.
12 · Out of season

December

  • Day 12°C
  • Night 5°C
  • Sea 15°C
  • Rain 10d
  • Sun 4h

The wettest month of the year, 97mm across ten days, and four hours of daylight sun. Almost everything coastal is shut. Tavernas open in the evening and the old harbour stays alive. The cheapest flights of the year fall in early December.

  • Nothing on the coast is trading, so use the month. Do not wait for January.
  • Check every listing of yours that still says you are open right now.
  • Book the winter jobs that need a builder before the spring queue forms.

Rainfall and sunshine are monthly averages, so a wet week in July is not a broken figure. The two months carrying a low confidence flag on this site are January's overnight low, sea and rain days, and August's daytime high. Everything else is as published on the best time to visit.

The two months that decide your year

One is the month everybody talks about. The other is the one that pays, and it is the one most businesses here under-sell.

Keep reading

The rest of the business half of this guide. All free, all written for an owner rather than an analyst.

Want a second opinion on your year?

If you run a hotel, a taverna, a boat, a car hire or a shop on Skiathos, send a message and ask. What to fix this month. Whether an idea is worth the effort. Which weeks are worth pushing. It is a free consultation, there is no charge and there is no sales pitch.

A message is the whole mechanism. There is no form, no account and no sign-up anywhere on this site. Answers are in English, and they may take a day or two in August.